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Strategies Of Successful Podcasts

by eTraining Institute
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Strategies Of Successful Podcasts In case you haven’t heard much about podcasts, let me tell you a little bit about it, and how podcasting is commonly used by business professionals. Think of podcasting as somewhat like a radio talk show, only podcasts aren’t typically broadcast live. They are usually pre-recorded, edited, and then uploaded. Sometimes they CAN be live shows that are recorded and uploaded later, but that’s far less common. Podcasts can be set to download automatically by fans of that podcast and can be listened to anytime, from any location, as long as the internet is available to […]

Membership Websites

by eTraining Institute
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Membership Websites Introduction You may have noticed a trend toward creating monthly subscriptions in just about every industry you can think of—books, video games, movies, television, music, apps, services, food, clothing—you name it, there’s probably some sort of subscription option associated to it. You can even get razor blade deliveries with an automated, monthly subscription option! Think about all the different companies that have started monthly recurring membership programs and it’ll quickly become apparent just how profitable they must be, right? Amazon has its Amazon Prime program, its Kindle Unlimited program, and its Amazon Fresh program. You have streaming content […]

Facebook Ads Target Audience Outreach

by eTraining Institute
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Facebook Ads Target Audience Outreach Introduction Unless you’ve been living under a rock for the last decade or so, you already know how huge Facebook is. They claim to have over 1 billion daily active users, and many of those people spend close to an hour a day using the site, on average. The biggest problem with Facebook in recent years is that their organic reach—the people you can reach without spending money—has declined to nearly zero. Even if you have a fan page with thousands of fans, you still have to pay to reach your own fans. Crazy, right? […]

Yahoo! Advertising (Aabaco Small Business) Review

by eTraining Institute
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LIKE Yahoo Advertising has come quite a long ways in terms of the various types of ads they offer. There are now Gemini and a Small Business programs with the Yahoo Small Business now called Aabacco Small Business. The Gemini advertising network is for paid search and native advertising while Aabacco Small Business is for web design, ecommerce, business email and so on. The Gemini campaign setup is quite straightforward though the categories seemed somewhat limited though our start up is very niche based and so the categories didn’t quite drill down quite as much as you may expect. I […]

vTiger Review

by eTraining Institute
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LIKE This CRM system which includes a project manager, inventory tracker, and customer managing features. It could be used by sales, marketing or support within a company. It provides sales, support, and marketing teams ways to understand their customers and build long term relationships. Specifically by improving prospect experience through sales, marketing, and support automation with correlating insights and it’s a powerful system. It’s possible to manage prospects, automate common tasks, track and create reports all within the main interface. There is a free full featured trial available and email marketing is also free up to 10,000 emails per month. […]

Force.com Review

by eTraining Institute
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LIKE The features are very robust and your control over each project very good. You can have access to control at a granular level which is pretty cool. There are all sorts of validation rules which are easy to use. You can create automatically generated emails and have good analytics to help track data. The AppExchange is one of the best things going on right now with SalesForce. You can add extensibility to your app very easily and there is a tremendous amount of work done for you this way. You can create apps that build on this extensibility as […]

Microsoft OneNote Review

by eTraining Institute
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LIKE Microsoft OneNote is an awesome creative writing software which makes it easy to organize complex ideas into well-organized notebooks. I currently have three notebooks and use them each extensively. When I decided it was time to move forward with my fiction idea there was a period of a few days when I looked into the best text editor or writing software to help facilitate my creativity. I tried Notepad, Notepad++ (which I still use every day to write but not for story planning and world building), EverNote, Wonderlist, CoffeeCup Text Editor, Ywriter, Celtx and several others until I discovered […]

Mailjet Review

by eTraining Institute
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LIKE MailJet is an email marketing software as a solution which a free plan in which you can send up to six thousand emails per month. And their paid plans are very reasonable by comparison to several of the others in the industry. I have recently compared pricing and features among about the top dozen or so services and MailJet in terms of pricing comes in first or second for fifty thousand emails sent per month. So that’s good news. The user interface is well setup and easy to learn. You can get going very quickly with their pre-made templates […]

Front Desk Review

by eTraining Institute
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LIKE I like the automatic billing feature which makes it easy for you to take payments on the go and spend more time teaching and less time having to be in the office doing administrative paperwork. It’s the opposite of why us artists and teachers do what we do so the less paper the better. Yet you are not sacrificing anything to do so, in fact, you are more prepared and organized than ever because you have everything you need to do a little bit of admin work at a time while you’re mobile. If you have a solo person […]

Celoxis Review

by eTraining Institute
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LIKE Celoxis is a portfolio project management software which is very comprehensive in its functionality. It goes beyond a project manager and it includes this feature along with task management, Gantt charting, expense and time management, financial management, risk management, sharing and collaboration, advanced scheduling, issue tracking, reporting, and analytics and it’s hosted in the cloud, or on your local premises so that’s great. Price is $25 per user, per month, hosted in the cloud which is reasonable because you have time tracking available to use which means you can measure your return on investment exactly through your billable hours […]